We Are What We Are Thanks to You
We present our Christmas campaign, “We Are What We Are Thanks to You”, a creative proposal that looks back at the most significant moments of the year through a format inspired by the narrative style of Spotify’s famous Wrapped. With this initiative, we are committed to a close and approachable form of communication that also […]
We consolidate our leadership at Fruit Attraction 2025 with long-term strategic agreements.
We Drive Long-Term Partnerships and Strengthen Our Specialization in Brassicas to Face Sector Challenges At Cricket, we kicked off the winter campaign with strength and a clear vision: to reinforce stable partnerships with major retail chains and continue consolidating our specialization in brassicas as a response to the structural challenges of the sector. During Fruit […]
We are collaborators in the first Living Lab in the Region of Murcia, alongside our gastronomic ambassador, chef Pablo González.
We are collaborators in the first Living Lab in the Region of Murcia, a pioneering project developed by the Murcian Institute for Agricultural and Environmental Research (IMIDA) together with chef Pablo González, our gastronomic ambassador and head of La Cabaña Buenavista, a restaurant awarded two Michelin stars. This living laboratory represents a significant step forward […]
We Promote Accessibility at Fortaleza Sound with an Action That Won Over the Audience
At Cricket, a leading brassica brand, we wanted to bring the musical and cultural experience closer to everyone, without distinction. Once again, we showed that our commitment goes far beyond the products we grow. At this latest edition of the Fortaleza Sound festival, held in Lorca, we not only returned as official sponsors, but also […]
At Cricket, we launch our new summer campaign: “We Harvest the Best”, a commitment to health and well-being
We reinforce our social commitment by once again taking part as sponsors of the Fortaleza Sound festival, where we support the accessibility area so that music and culture can be enjoyed by everyone. We are launching this campaign under the slogan “We harvest the best from the land, so you can live the best of […]
Another year at the Lorca Health Fair, bringing healthy eating closer to children
Once again, at Cricket we did not want to miss one of the most important events focused on healthy eating and family well-being: the Lorca Health Fair. In 2025, the fair celebrated its 18th edition, consolidating itself as a key meeting point for the promotion of healthy habits among the population, especially children. As in […]
Renovamos patrocinio deportivo con Patty Llaguno
Cricket es una empresa comprometida con la igualdad y el deporte, así como con nuestra Región. Este año renovamos por segunda temporada el patrocinio deportivo con la jugadora de pádel murciana Patty Llaguno, actual número 7 del World Padel Tour. Vincular la alimentación saludable con el deporte es uno de nuestros objetivos como proveedores de […]
Romanesco, rico en vitamina C
Tras su espectacular aspecto se esconde una verdura muy versátil en la cocina y con grandes propiedades para nuestro organismo. El romanesco pertenece a la familia de las Brassicas, y al igual que la coliflor lo que se consume es el pedúnculo de la flor. En Cricket nos encontramos en plena temporada de esta verdura, […]
Consejos para retomar los hábitos saludables después de Navidad
Después de la Navidad, un período marcado por la abundante ingesta, en el que solemos abandonar nuestras rutinas, llega el final de las fiestas y con ello el momento de recuperar nuestros hábitos saludables. En Cricket sabemos que puede resultar complicado, por eso queremos darte algunos tips para que volver a la rutina sea mucho […]
Damos la bienvenida a la Navidad en Cricket celebrando el sabor
¿Quieres celebrar el sabor con nosotros? En Cricket damos la bienvenida a las fiestas con una campaña de navidad de lo más especial, porque creemos que disfrutar de una manera más sana y saludable es posible. ¿Quién dijo que las verduras no podían protagonizar los platos principales de nuestra mesa esta navidad? Cuida tu alimentación […]